Sales Copy When a potential customer comes to your website, your website is a major deciding factor in whether or not a customer will purchase from you. If a website visitor is able to get around your website and find a specific product they are looking for or discover more of your products they are more likely to purchase. Many shopify store owners focus on traffic, it is crucial to have a site navigation that guides the user to easily complete a sale. As a part of our work, we start by considering the customer journey and sales process. Do they know what they want? Do they already know your brand values and reasons for buying from you? Or do you have to educate them? Next, we review your navigation in relation to your SEO strategy. Good website navigation makes it easy for your visitors to find what they want AND for search engines to crawl. The result...more conversions and greater search visibility. Next, we will analyze the navigation functionality built into your theme. In some cases, significant improvements can be made using theme features and in other cases we recommend specific navigation apps. After our review, we provide a report of detailed recommendations, draft navigation structure and estimated costs for completing the navigation. The initial review only costs $49, and in most cases, the final estimate ranges from $225 to $450.